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China Drinker Research¡­Mixing and Matching
¡¾China Drinker Research¡­Mixing and Matching¡¿
¡¾China Drinker Research¡­Mixing and Matching¡¿
CCMR conducted a three market study with younger Chinese drinkers...the unique design meant that all research was conducted in a real life setting...so the testing experience and environment was as close to reality as possible. Clients were able to observe in real time and a special blog and chat group was established with respondents for follow up questions and interaction.
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